Understanding Strategic Marketing

Master strategic marketing with our comprehensive course for managers and MBA students, designed to enhance your skills and elevate your business success.

  • Overview
  • Curriculum
  • Instructor
  • Review

Brief Summary

This course is all about helping you understand and apply marketing strategies effectively. Taught by Chris Croft, it's designed for managers and MBA students, offering practical tools and insights that could save you big bucks while boosting your business.

Key Points

  • Master marketing theory and application
  • Engaging teaching style from an experienced international speaker
  • Understanding customers and competitors is crucial
  • Learn about pricing strategies for maximum revenue
  • Spot new markets and mitigate weaknesses

Learning Outcomes

  • Master a variety of marketing techniques
  • Design a solid marketing strategy for your company
  • Gain a strong understanding of your customers and competitors

About This Course

A guide for managers and MBA students to master marketing theory and application

Understanding Strategic Marketing

A guide for managers and MBA students to master marketing theory and application


This course could save your business $1000s - if you're launching a new brand, moving into new markets, or wanting to grow your existing sales - marketing is a valuable skill that you definitely need to master.

Chris Croft is an international speaker and widely published author, who's been teaching Marketing skills to companies for over 20 years. He's taught all over the world, as well as online, and has an entertaining and practical teaching style. This course is guaranteed to keep you engaged and amused, and teach you life changing skills for home and work.

He covers everything you need to know from preparing and planning, understanding your customers and competitors, setting your prices, and ultimately getting the right products in front of the right people. This course covers all the academic models and theories you'd learn on an MBA course, but with practical tools and examples you can use right away to get better results for your business.

The course overview includes:

  • Getting your product in front of the right people at the right time, to see your sales rocket

  • How to understand your customers better

  • Spotting new lucrative markets to move into

  • Understanding you weaknesses, and minimising them

  • Marketing theories ranging from SWOT, 4Ps, Porters 5 Forces, Ansoffs Matrix, and many others

  • Setting your prices for maximum revenue

  • How to make sure your marketing budget gets the highest return possible

  • And lots lots more!

This course comes with a 30 day money back guarantee.

  • Master a wide range of marketing techniques

  • Design a comprehensive marketing strategy for their company

  • Take control of your marketing strategy instead of being pulled along by the market

Instructor

Profile photo of Chris Croft
Chris Croft

Chris Croft is one of the UK's leading trainers and provides a wide variety of courses designed to involve, inspire and motivate people of all levels. To date Chris has trained some 87,000 people in person and millions online. His video courses are some of the most viewed in the world.Chris has come from an Engineering background, with a masters...

Review
4.9 course rating
4K ratings
ui-avatar of Sabiu Garba
Sabiu G.
4.0
7 months ago

Nice

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ui-avatar of Marie Achille
Marie A.
5.0
8 months ago

It was such an eye opener and I've learned so much from it.

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ui-avatar of Carlota Furtado Carvalho Sales Luis de Lancastre
Carlota F. C. S. L. D. L.
5.0
8 months ago

Muito interessante

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ui-avatar of Irfan naufan
Irfan N.
5.0
8 months ago

GOOD

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ui-avatar of yusuf dini
Yusuf D.
5.0
8 months ago

Very good quilty

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ui-avatar of Ibrahim Esther Boluwatife
Ibrahim E. B.
5.0
9 months ago

It was amazing for a beginner

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ui-avatar of Nicolas J White
Nicolas J. W.
5.0
9 months ago

Perfect level of detail and pacing for me personally; I'd almost describe it as clinical but jovial. Thanks for keeping to the point, splitting things up methodically and having helpful infographics.

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ui-avatar of E Griggs
E G.
5.0
9 months ago

Amazing Course!!!

I really enjoyed taking this strategic marketing course. I learned many things in regards to how to look at the marketability of a product, and making decisions as to who a product is truly for (not all products are made for "everyone").

The information presented was easy to understand, and the visual aides made it easier to get an idea of what the key concepts were all about.

The pace was really good, and all the sections of the course were very well thought out, and well organized.

Definitely a course that those who want to get better at strategic marketing should enroll in!

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ui-avatar of Amit Chandra
Amit C.
5.0
10 months ago

Excellent over view of marketing strategy. It is brief and to the point..
Would love a detailed course as a follow-up.

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ui-avatar of Prachie Agarwal
Prachie A.
3.5
10 months ago

Needed more examples

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