Learn to create and manage an effective marketing plan in this comprehensive course, covering all essential steps from analysis to strategy.
This course is all about helping you whip up a solid marketing plan. With five simple steps, you'll go from learning the basics of marketing to crafting a plan you can actually use. It's straightforward and super doable, even if you're just starting out!
How to develop and manage a Marketing Plan?
This course will help you to create your marketing plan.
It includes a short introduction to Marketing and the explanation of the marketing plan development process in 5 steps:
Context
Analysis
Strategy
Planning
Managing
At the end of this course you will be able to create your own marketing plan.
Laurent delivers courses that are really simple and pragmatic enabling direct implementation no matter student's background.
From the same instructor:
Create a Damn Good Business Plan !? https://www.udemy.com/create-a-damn-good-business-plan/
How to Draft a Business Plan? https://www.udemy.com/how-to-draft-a-business-plan/
At the end of this course you will be able to create a Marketing Plan
Laurent Timmermans Laurent is the founder and Managing Director of ATHENASIA working with Business planning, Performance Management and Management Training.He is university lecturer in Hong Kong for management, entrepreneurship and organisation behavior courses. Graduated from the University of Louvain la Neuve (Belgium) in which he earned a Master of Management (Major Marketing) and a Master in Work Sciences (Organization behavior)....
It’s really good
Excellent guide on marketing plans for your business with templates and step by step process. Highly recommended.
There are a number of things I like about this course:
1. Laurent provides a simple, straight-forward system for planning
2. You come away with the ability to write your Marketing Plan in as much depth, or as cursory as best fits your organization
3. He breaks down the 5 steps into micro-views, and
4. He ties it all together in 1 simple 5-step system
5. The course is perfectly-timed -- not too long nor too short; and
6. No fluff, &
7. You can't beat the price!
I am heading out to take applied action on this course (i.e., my 2014 annual marketing plan); and I definitely will take additional trainings by Laurent Timmermans
Great Job, Laurent! Thank you. Keep up your good work!
Really good course for the newbies or the one really want to have a good start -up
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Marco B.
The presenter's English and presentation of the work is of poor quality.