Learn to select the best keywords for any market using Google Keyword Planner and Excel. Master the BullsEye Keyword Research method to enhance your marketing strategy.
This course teaches you how to find the best keywords for any market, using free tools like Google Keyword Planner and Excel. It's all about market research to make smart choices without spending money on fancy software.
Successfully select the best keywords and gain market respect using strategic skills by the numbers.
This is a Highly Focused training method very similar to Dr. Glenn Livingston's teaching in the Hyper-Responsive Marketing Course. Dr. Livingston's method (used here) allows you to research keywords without any third party software, just Google's Keyword Planner or Bing's Keyword Research and Microsoft Excel, to draw from Google's or Bing's huge database of keyword data.
This process is called the BullsEye Keyword Research that finds the Best Keywords and Supporting Keywords for Any Market of your choice, because the data already exists, and I'll show you how to extract it from the Google Keyword Planner or Bing's Keyword Research and massage it using Microsoft Excel formulas so you can confidently accept any offer to find those terms.
Look-over-my-shoulder and watch me do this 'Live', (so to speak). This is an Actual Working Example to show how this process works. I take you step-by-step thru what's required to use this tool.
This course DOES NOT teach Pay Per Click, but it DOES teach market research to find market intelligence to find which keywords are the best to use for any market, any niche, any time. Using the Google Keyword Planner or Bing's Keyword Research and some Excel formulas, we will learn how to tell the difference between successful keywords and ones that have failure written all over them.
How can I make this claim? Because I teach you how to use existing data developed by users spending millions of dollars everyday, controlled by professionals who already understand the market.
Handouts with step-by-step guidelines will hold your hand thru the whole process. Graphic handouts like flowcharts and written steps that breakdown the process so that anyone will be able to repeat this success over and over.
Download the Excel files I've provided and follow the steps I teach, or just sit back and take notes to fully understand how you can attack any market of your choosing, or accept any project offered you by companies that need this done for them.
No expensive tools to buy, no third party software that takes months to learn. If you have Microsoft Excel and have or will open a free Google account, you can learn this process.
If you are into Affiliate Marketing, Blogging, Article Marketing, Search Engine Optimizing, Landing Page creation, Sales Page development, or Direct Mail Marketing, you will find this one of the Best tools you can have in your toolbox, either for online or off.
This professional research method takes some time to develop, but is well worth the time and will save tons of money by not having to pay the 'stupid tax' that's forced on you by any of the pay per click services that can't guide you into selecting the right keywords for your market, because they're in it to make money for themselves, not you. They'll throw keyword suggestions at you, and if you don't know better, you're bidding on keywords that hardly anyone uses, and will spend half your budget before you catch on.
Learn ahead of time and on your own terms which keywords will work best for your application. You won't spend a dime on software or services that charge you monthly. The keywords that prove to be the Winners, are proven by the numbers, not guessing.
You can repeat this process over and over and over. There are no limits to what markets you can research. You'll be able to forecast a budget to know ahead of spend, if you or the company that hires you can afford it until your marketing efforts using these keywords become successful.
Select the best keywords for any market, any niche, any time using Google's Keyword Planner
Provide a professional service getting BullsEye Keywords for markets
Discover how to develop focused content
22 Lectures
2 Lectures
1 Lectures
5 Lectures
4 Lectures
4 Lectures
Being in the Engineering field for over 30 years, David has worked much with Excel and knows how data overload can feel overwhelming unless you have some kind of control of your Excel files. 15 of those years included Online Marketing, promoting businesses through Pay Per Click and Search Engine Optimization, which required downloading traffic reports to track efforts and...
Very detailed course and a great way to start off right with keywords. After doing the course you will have both a usable list of keywords and a strong foundation for using them wisely (and cost-effectively). I used the course for keyword research and although my search volumes (in my chosen city) were too small to use the templates provided in this course (i.e. Google Adwords, for my specific searches, only shows volumes as "10-100", instead of a real number, such as "87", which the templates require in order to do the calculations), I am much more confident now in working with keywords and using them to choose/test niches and create content for new/existing websites. I don't do PPC but this course would help for that too. I definitely recommend this course.
This is a very special course. I recently took another related course offered here by a PPC agency and the effect was mostly to intimidate people into hiring that agency due to the sheer complexity and financial risk attached to the typical approach. Bullseye keyword research removes that financial risk and eliminates the costly optimization process advocated by most agencies. So far the course material has been refreshingly enjoyable and easy to understand. If you start with this process you can build the exact content, ads and landing pages that your audience is looking for from the get-go. This results in a higher Google quality score which can cut your cost per click in half. It can also dramatically increase your conversion rate. I would like to see this instructor offer a course in landing page design and ad design. Don't follow the crowd: start here.
Very detailed guide on keyword research.
I surface accros to many related topics in internet (Udemy, Lynda, ...) and this one was one of the most helpfull one alonside other good ones. That says, if you are looking for havinf a good understanding of ant topic, ytou need to look at from different perspective and take various courses from different instructors. I am oretty happy with this one and hope that would be the case for everyone. Ansd after all, I appreciate the way the instructore walked with us in real-time sovling problems.
Ehsan
This was a great course!
David definitely over delivered on his promise with it.
So here is what I found useful in the course followed by some items you should consider before purchasing.
1) This is a very thorough keyword research methodology. Which means it takes time and work to produce the best keywords. This is good because you know you are getting the best quality keywords from this and it'll be worth your time.
2) The method requires some knowledge of the Google Keyword Research Tool, but that is okay because David covers the basics of using it as part of the course.
3) Once you do go though the method, it really does give you confidence that you can target any market, any niche, any time (as promised by the course), because you will know your market very well by the end of it.
Hope that helped you out on your decision!
Thanks David for your work.
The most comprehensive keyword research course I have ever taken.
Your email address will not be published. Required fields are marked *
Paul P.
Yes! Yes! I love the clear and concise explanation you give Dave. You provide excellent examples to refer back to, in order to stay focused on your mission. And the visual guide is exactly how I learn. Love it so far!