Learn to write impactful press releases that boost brand recognition, drive website traffic, and enhance profitability through effective formatting and strategic messaging.
This course teaches you how to write super engaging press releases that get attention. You’ll learn the basics of formatting, how to describe your message clearly, and some sneaky tricks to drive traffic and increase your profits. Super fun stuff!
Writing Press Releases
There is no more effective and immediate way to generate interest in your products and services than writing a press release.
Above any other form of SEM (search engine marketing), online press releases, written well, hold the ability to produce immediate brand recognition and fast website traffic for your products and services.
Here are the top 7 benefits students receive from taking this course;
1. Learning how to effectively format a press release
2. Accurately describing the 5 'W's of releases - Who, What, When, Where and Why
3. How to increase interest in your brand's message
4. Why 97.8% of press releases fail
5. How your press release drives traffic to products and services
6. How to increase profitability through well-written releases
7. Where to strategically insert links to increase profits
These are just a few of many more strategies and best practices students will learn in this course so join us today!
Teach press release marketing basics
Introduce basics of formatting press release for online marketing
Teach sales direct calls to action
1 Lectures
7 Lectures
7 Lectures
14 Lectures
1 Lectures
1 Lectures
Brian Dale specializes in teaching numerous areas and disciplines in online marketing for entrepreneurs and small businesses. He believes an effective online marketing plan must be centered around industry specific geo-targeted keyword strategies as well as executed through use of Internet marketing best practices. With each new product and service launch, entrepreneurs must have an effective strategy which must extend...
How to write a press release was good, but some of the other aspects were outdated
Great match. I've learned so much!
I was thought how to professionally create my press release for my book, Love Me or Leave Me, by Gurmay E Fraser, and I'm so excited
Amazing!!
Great overview of press releases. This class was a perfect refresher. His enthusiasm for the topic kept me engaged.
Bhot aacha
No, it wasn't. I was expecting something more the point. More "meaty" with a LOT LESS HAY. Something that would help me polish my abilities in press release writing or teach something new. All this course is, is a looooooong ad for your "other" classes and I do not appreciate this.
Furthermore, you take pleasure in sloooooowly dragging your words to fill the class with hay and unimportant information.
I sincerely wish you the best and do let me know when you improve this class.
The course content was good, but at times it felt like an infomercial for you company. Too many mentions of other offerings,discounts and how great your market positioning is.
That could have waited until the end, or been sent in a follow up e-mail.
Consistently talking about taking another course...and wasting time by typing and reading...alot of reiterating
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Chase S.
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