The Logo Design Process From Start To Finish

Master logo design projects from client meetings to technical finalization. Join thousands of successful graphic designers and boost your skills today.

  • Overview
  • Curriculum
  • Instructor
  • Review

Brief Summary

This course is all about mastering logo design from meeting clients to finalizing designs. With fun insights and practical tips, you'll learn how to create logos that clients love and open doors to more design projects.

Key Points

  • Client Interaction: Learn how to approach clients and manage meetings.
  • Project Research: Get creative with mind mapping and idea generation.
  • Building Your Logo: Set up your workspace and design efficiently.
  • Finalizing Your Logo: Save and export your designs like a pro.
  • Bonus Materials: Access updated tutorials and downloadable resources.

Learning Outcomes

  • Understand the complete logo design process from start to finish.
  • Effectively interact with clients and manage their expectations.
  • Utilize design tools to create eye-catching logos.
  • Build a solid branding package that impresses clients.
  • Access bonus resources that enhance your learning and skills.

About This Course

Learn every aspect of a logo design project from the initial meeting with client, the technical design and finalization.

  JOIN OVER 35,000 SUCCESSFUL GRAPHIC DESIGN STUDENTS WHO HAVE ALREADY TAKEN THIS COURSE 

  Have you ever had a client ask you "CAN YOU DESIGN A LOGO FOR ME?"                         

Logo Design is usually the Gateway that will lead into all other types of design for a client. Once you design a logo that the client is thrilled with, it's pretty much a given that they will let you design their business cards, brochures, websites, etc.. This course will cover a wide variety of topics including: 

  Client Interaction

  • Logo design information sheet

  • How to get clients

  • Setting up your meeting

  • The client meeting

  • Pricing a branding package

  • Project proposal/contract

  Project Research

  • Mind Mapping

  • Coming up with ideas

  • How to take a screenshot

  • Sketching out ideas

  • Books with inspiration

  • Online inspiration

  Building Your Logo

  • Creating a NEW CLIENT folder

  • Setting up your document

  • Type tool basics & effects

  • Enhancing with gradients

  • Finding & installing free fonts

  • The pathfinder tools

  Finalizing Your Logo

  • Saving a full branding package

  • Exporting elements for web & print

  • Outlining / Expanding elements

  • Refining with the pathfinder

  • Sending drafts / proofs

  • Receiving final payment

  NEW BONUS SECTION - UPDATED WEEKLY 

  • Extended versions of each new Professional Logo design from YouTube series

  • Bonus video tutorial of an additional logo.

  • Correspondence with client.

  • A view of my entire canvas of ideas and sketches.

  • Downloadable vector file of the logo in this tutorial.

  • The full finalized branding package.

  • A step by step course to help you become a better Graphic Designer

  • Help you land that next job and make some money

  • Understand the entire logo design process

Course Curriculum

1 Lectures

1 Lectures

1 Lectures

Instructor

Profile photo of Stephen Looney
Stephen Looney

As long as I am a designer, I'll never work a day in my life, and that is because Graphic Design is in my heart and it is my passion. My ultimate goal is to get you to your dreams and goals. The Graphic Design industry has an unlimited amount of opportunities for you to get to those dreams and...

More Courses By Stephen Looney
Review
4.9 course rating
4K ratings
ui-avatar of Olivia Kolarovics
Olivia K.
3.5
9 months ago

He is easy to follow and gives good tips, maybe not everything is new but it is good to rethink the basics.

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ui-avatar of Akinboboye Abiodun
Akinboboye A.
5.0
1 year ago

It tells all about the few tricks on landing clients successfully

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ui-avatar of Ifedayo Adekunle Ogungbite
Ifedayo A. O.
5.0
1 year ago

Fantastic and straightforward.

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ui-avatar of Thoraya eshtiwi
Thoraya E.
5.0
2 years ago

Easy to get exactly what you looking for giving you ideas on how to convince your clients

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ui-avatar of Ladi Ticha
Ladi T.
4.5
3 years ago

I loved the course. I really enjoyed Steve's engagement and the scope of the course. I learned a ton, not only about logo design, but the business side as well, that can be applied to other businesses easily. I very much enjoyed the last sections of the course with logo designing. Now I am going to recreate them in order to practise AI and get familiar with all the tools. I am only taking half a star away, 1. as the course could benefit from some words on the golden rules of logo design and 2. because the course could do with some update. But all in all, it was a good match for my needs and I would happily recommend it to other people.

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ui-avatar of Gerard Olivier
Gerard O.
5.0
3 years ago

So far so good. Definitely knows his stuff. Good, clear instruction.

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ui-avatar of Hisham Mohamed Tharwat
Hisham M. T.
4.0
3 years ago

Good course and good explanation.. Thanks

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ui-avatar of Sabrina Alam
Sabrina A.
3.5
3 years ago

Good course. Have learnt many things. Could be more informative. Thanks

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ui-avatar of Maryvyl Jeth Diamante
Maryvyl J. D.
5.0
4 years ago

This is a great course for those who are new to or would like to know about designing logos as a profession.

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ui-avatar of Jessie Acaylar
Jessie A.
5.0
4 years ago

excellent insights and very informative, the lessons are fun and easy to follow along.

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