Logo Design for Business Owners - Your Step-by-step Guide

Discover how to design an amazing logo that represents your brand perfectly with our fun and easy course focused on Adobe Illustrator!

  • Overview
  • Curriculum
  • Instructor
  • Review

Brief Summary

Join Lauren Casgren-Tindall in this engaging course to become a logo design pro! You’ll learn the essentials of branding and how to craft a beautiful logo using Adobe Illustrator.

Key Points

  • Learn 9 simple steps to design a logo
  • Define your brand with key questions
  • Avoid common logo design mistakes

Learning Outcomes

  • Understand what makes a logo great
  • Define your unique brand identity
  • Create a logo that fits your business perfectly

About This Course

Learn how to design a successful logo and create it with easy-to-follow Adobe Illustrator tutorials.

Are you a business owner who wants to stand out with a unique logo and beautiful brand? If so, this course is perfect for you. A logo is so much more than a symbol or group of letters. A well designed logo comes from a strong brand, which is the backbone of a thriving business. This course goes far beyond logo design by helping you lay the groundwork for your brand as a whole. You will come out with a strong brand and a beautiful logo that fits your business like a glove.

You will learn:

  • The 9 steps to designing a beautiful logo

  • 4 essential questions to define your brand

  • How to use your brand to stand out from your competitors

  • The 6 qualities of great logos and the 6 logo design mistakes to avoid at all costs

  • The 3 components of most logos and how to choose yours

  • How to design your logo using Adobe Illustrator

  • ...and so much more

Logo Design for Business Owners is taught by Lauren Casgren-Tindall, an award-winning graphic designer who has done design work for Avon, Victoria’s Secret, Bliss, Benihana, and many other clients. She’s also the owner of Creme De Mint, a full-service design agency. Lauren has an insider’s knowledge of logo design for business because she’s launched her own businesses and worked with many entrepreneurs who, like you, are just starting their businesses. You will benefit from her expertise and talent as you learn how to define your brand and design a one of a kind logo.

  • Understand the fundamentals of good logo design

  • Define your brand to stand out from your competitors

  • Create a unique logo that perfectly fits your brand

Instructor

Profile photo of Lauren Casgren
Lauren Casgren

Lauren Casgren-Tindall, Principal & Creative Director of Creme de Mint, has been creating powerful, innovative designs for over 15 years for companies such as Avon, Victoria’s Secret, Bliss, and Benihana. She has worked as an international design consultant for clients in Australia, the UK, and the Netherlands. She specializes in branding and packaging design for the specialty foods/beverage and health/beauty...

Review
4.9 course rating
4K ratings
ui-avatar of Nisreen AlShami
Nisreen A.
5.0
2 years ago

Great!

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ui-avatar of Scott Eifel
Scott E.
1.0
3 years ago

Why put crude logos as examples

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ui-avatar of İlay Zeynep Uzun
İlay Z. U.
5.0
3 years ago

Great lessons! I got enlighten about the process of creating a logo and I realize how to connect with my audience or target market better in terms of logo, brand name with the way how they feel about them.

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ui-avatar of Petra Van Straaten
Petra V. S.
5.0
3 years ago

Very detailed, well explained course

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ui-avatar of Adriana Iordache
Adriana I.
5.0
4 years ago

I loved the course! It fact, a nice surprise was that somehow you have two different courses in one (a course about branding and one about logo creation as the two are very much connected, you cannot do one without the other). The steps described there allowed me to define my brand and to better understand where I want to go. As for Adobe Illustrator, it seams a little too much for me. I will stick to Canva for now, but this is a totally personal decision. The basic information provided here about Adobe Illustrator will definitely come in handy even if I chose Canva for my logo creation.

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ui-avatar of Colleen Bradley
Colleen B.
5.0
4 years ago

This course was so interesting!!! Lauren's step-by-step tutorials were amazing. I recommend this course to everyone.

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ui-avatar of Mohamed Mumin Ali
Mohamed M. A.
5.0
4 years ago

very useful

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ui-avatar of Susi Kumar Prava
Susi K. P.
5.0
5 years ago

Great, Thank you

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ui-avatar of Deepak Roshan
Deepak R.
5.0
5 years ago

I love it !!!
Explanation of subject and her experience shows so well

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ui-avatar of Ibrahim Antar
Ibrahim A.
5.0
5 years ago

Very useful

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